Photography—Sarah Oden
Graphic Design—Hunter Oden
Art Direction—Hunter Oden
Luthier—Ben VanScyoc
Pear City Guitars is a start-up business, led by Ben VanScyoc. After training and mentorship, Ben set out to teach apprentices the art behind building classic style acoustic guitars, while aiming to simultaneously build community and model a sense of work ethic and value to marginalized youth.
This case study is still in development as of September 2019.
{001} A PCG acoustic guitar, shot for the pending website.